WIS Marketing Group, the Strategic Partner Behind Easter Surgery Hospital, Built the Brand's Foundations Before Opening Day Through to Its New Campaign Launch

Easter Surgery Hospital held a press conference on 20 June 2026 to launch its new campaign, raising the standard of aesthetic surgery with a focus on safety, natural results and outcomes tailored to each individual. WIS Marketing Group has been the hospital's strategy and marketing partner since before it opened its doors.

Building the brand's foundations before opening day

The success of a new business begins before the doors open. WIS Marketing Group helped shape Easter Surgery Hospital's strategy while the hospital was still preparing to open, and has continued to lead its marketing ever since.

The campaign press launch

The event was led by Dr. Pradit Charoenpong, Chairman of the Executive Board of Easter Surgery Hospital, and Dr. Pollawit Charoenpong, Director of Easter Surgery Hospital, joined by model Lookmee Russamee Tongsiriprisri, who shared her experience. Khun Lyn Keerataya Lertthapattarakul, CEO of WIS Marketing Group, attended as the hospital's marketing partner.

Trust at the heart of a premium beauty brand

In the highly competitive aesthetic surgery business, clients decide mainly on trust. The strategy WIS Marketing Group set out therefore communicates safety and standards of care clearly, rather than competing on promotions or price. This is the premium brand-building approach WIS uses to drive health and beauty businesses.