Pet & Aquaculture
BETHECH
Building a Stronger Brand in the Koi Industry
WIS Marketing Group manages digital marketing communications for BETHECH, a brand of nutrition products and care equipment for carp, developing a content strategy that links fish-keeping knowledge to consumer needs and product sales.
The team set Content Pillars and produced photo artworks, infographics, album posts, and short-form videos, along with promotional campaigns and content tied to activities in the carp community.
The aim is to build BETHECH's image as a brand carp keepers trust, in its products, its knowledge, and its understanding of a specialist customer group.
What WIS delivered
- Digital Marketing
- Content Strategy
- Social Media Management
- Creative Production
- Campaign Marketing
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