Technology · Innovation · Jewelry · Business Development
SYNHUB
Driving Innovation, Business Growth & Digital Transformation
WIS Marketing Group helped develop marketing and communications strategy for SYNHUB through projects spanning business networking, innovation, and growing business capability for the digital market.
PROJECT 01 — Innovation & Biotech Ecosystem
Planned strategy and managed communications for the seminar Building and Advancing Thailand's Ecosystem for Innovation and Biotech Startups, held with SYNHUB and PI R Engineering, covering event marketing, strategic networking, PR, media production, and coordination with partners from government, universities, investors, and technology entrepreneurs.
PROJECT 02 — MEEGA DIAMOND: Digital Business Transformation
Developed marketing strategy and business systems for MEEGA DIAMOND, a lab-grown diamond jewelry brand, from market research, brand positioning, digital marketing strategy and content development through to building an e-commerce website, SEO, CRM, and testing digital ad campaigns.
Also provided business consulting and trained the in-house team in customer data management, product photography techniques, media production, and workflow development to support long-term growth.
Results
- 61 people registered and 57 attended, a show-up rate of 93.44%.
- Delivered all 4 core activities within the project scope, along with systems and know-how the business can put to real use.
What WIS delivered
- Strategic Marketing
- Brand Development
- Digital Transformation
- E-Commerce
- CRM Development
- Event Marketing
- PR & Communications
- Training & Consulting
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